Case Catalogue
Advance Search
CONTENT TYPE
DISCIPLINE
SOURCE
PUBLICATION DATE
LENGTH (PAGES)
LENGTH (MINUTES)
FORMAT
NAVIGATING CULTURAL COMMERCE AND FINANCIAL CHALLENGES: THE HERITAGE TREASURES EMPORIUM ODYSSEY
-
Apr 19, 2024
ICRC
Financial Management...
2946
Pdf : 7 page(s)Abstract: The Heritage Treasures Emporium case delves into Priya Gupta and Raj's entrepreneurial journe...
‘IS MY ATTITUDE GETTING ON MY WAY?’ A YOUNG ACADEMICIAN’S DILEMMA
-
Mar 28, 2024ICRCHuman Resource Management...2923 Pdf : 3 page(s)
Abstract: Mithali (female) is a 38-year-old academician who lives in a nuclear family,...
CHAT-GPT: PLAGIARIZING THE FUTURE
-
Dec 29, 2023ICRCArtificial Intelligence , CHAT GPT...2913 Pdf : 8 page(s)
Abstract: The case sets out to state the situation in a university where a professor i...
VM BIO FARMS– INNOVATION IT’S IN NATURE
-
Nov 07, 2023ICRCMarketing Management,Entrepreneursh...2910 Pdf : 7 page(s)
Abstract: VM Biofarms is an initiative that promotes sustainable farming practices in India. The initiative focuses...
A CASE STUDY ON THE ROLE OF AI/ML IN HEALTHCARE
-
Nov 07, 2023ICRCInformation Technology,Healthcare M...2909 Pdf : 12 page(s)
Abstract
XYZ Hospitals is a leading healthcare provider in India, known for its dedication to improving patien...
FROM STARTUP TO INDUSTRY LEADER: THE RISE OF PHONEPE IN INDIA'S DIGITAL PAYMENTS LANDSCAPE
-
Nov 01, 2023ICRCMarketing Management,Financial Mana...2908 Pdf : 16 page(s)
Abstract: This is a broad-based case study of PhonePe, an Indian fintech company a leading player in the Indian dig...
FROM AGILE TEAMS TO AGILE ORGANIZATION: HOW SLIMMING SOLUTIONS SCALED UP FLEXIBILITY FOR SUCCESS
-
Oct 05, 2023ICRCProject Management ...2901 Pdf : 10 page(s)
Abstract: The case study of Namita Nanal and Slimming Solutions explored the challenge of aligning a company's growth strategy with ...
PORTFOLIO DIVERSIFICATION - NEW BUSINESS STRATEGY THE CASE OF 1ST BRANDED HOME STAY OFFERING FROM INDIAN HOTELS COMPANY LIMITED
-
Oct 05, 2023ICRCEntrepreneurship & Startups / Innov...2900 Pdf : 24 page(s)
Abstract: Covid – 19 has been an unprecedented black swan event in the last century witnessed by mankin...
CAFÉ COFFEE DAY WITH MALVIKA HEGDE- A STRATEGIC CASE STUDY
-
Oct 05, 2023ICRCOrganisational Behavior & Organisat...2899 Pdf : 6 page(s)
Abstract: Women Leadership is the ability to anticipate, envision, maintain flexibility and empower others to creat...
SHAPING PROTON: A MANAGER’S PARADOX
-
Sep 29, 2023ICRCHuman Resource Management,Operation...2898 Pdf : 13 page(s)
Abstract: This case study is about the leadership practices of a manager Raghav Singh who transformed his departmen...
NFT: AN ALTERNATIVE INVESTMENT CLASS
-
Sep 18, 2023ICRCFinancial Management...2897 Pdf : 7 page(s)
Abstract: With the introduction of a new, highly sought-after form: the non-fungible token, technology has been at ...
SHOULD SINGHVIS KILL THE CASH COW?
-
Sep 13, 2023ICRCStrategic Management...2893 Pdf : 6 page(s)
Abstract: In 2012 Mr. Sukhraj Singhvi had to decide what he should do with the liquid storage business.
Sit...
SKILLING THE UNSKILLED AT THE BOTTOM OF PYRAMID, THROUGH TECHNOLOGY: THE “EK-INCH” STORY
-
Sep 13, 2023ICRCEntrepreneurship & Startups / Innov...2892 Pdf : 16 page(s)
Abstract: Considering high penetration of the Internet & smartphones at the bottom of pyramid...
STORY OF RURAL ENTREPRENEUR MRS. LAXMI SURESH BIRAJDAR COURAGE TO ACCEPT AND DEDICATION TO IMPROVE ARE KEYS TO SUCCESS.
-
Sep 04, 2023ICRCMarketing Management,Brand Manageme...2891
Abstract: This is the case of Mrs. Laxmi Suresh Birajdar, women entrepreneur from the small village of Solapur, Mah...
THE FALL OF THE TITAN- INSOLVENCY CASE OF JAYPEE INFRATECH LIMITED
-
Sep 01, 2023ICRCStrategic Management...2889 Pdf : 13 page(s)
Abstract: Retail homebuyers usually end up making erroneous buying decisions due to a lack of financial awareness. ...
E PORTAL SALES IN INDIAN STEEL INDUSTRY: A CASE OF CONTRASTING OUTCOME IN SIMILAR JOURNEY
-
Sep 01, 2023ICRCMarketing Management...2884 Pdf : 7 page(s)
Abstract: The steel industry is looking to absorb 4.0 level in digitalization one by one, but all journeys even whe...
THE FABULOUS JOURNEY OF FABINDIA
-
Mar 30, 2023SDMIMDMarketing Management,Corporate Soci...1919 Pdf : 16 page(s)
Abstract: Fabindia, which was founded by John Bissell, believes that the i...
IS EVERGRANDE CHINA'S LEHMAN BROTHERS
-
Mar 31, 2023SDMIMDFinancial Management,Accounting / B...1917 Pdf : 7 page(s)
Abstract: Rahman worked for an investment bank in India. The debt crisis of...
UNVEILING A NEW BUSINESS MODEL OF CIRCULAR ECONOMY: NIKE A CASE STUDY
-
Dec 21, 2022ICRCFinancial Management...1856 Pdf : 14 page(s)
Abstract
Transforming from linear to circular economy is the need of the hour....
Indian Energy Exchange Limited (IEXL), the Business Model, the Possible Future and Challenges: Case Study
-
Dec 19, 2022SDMIMDMarketing Management,Financial Mana...1855 Pdf : 15 page(s)
Abstract: Indian Energy Exchange Limited (IEXL) is a listed company in the Indian stock exchanges. The products it ...
VIKAS’S DILEMMA WHETHER THE INDIAN GOLD MARKET IS AN EXAMPLE OR EXCEPTION TO THE LAW OF DEMAND
-
Dec 17, 2022SDMIMDManagerial Economics...1854 Pdf : 10 page(s)
Abstract: The law of demand and elasticity of demand is the fundamental microeconomic concepts with which managemen...
DESIGN THINKING FOR SOCIAL INNOVATION CASE OF COMMUNITY FOOD SERVICE TO POURAKARMIKAS DURING THE PANDEMIC TIME
-
Dec 17, 2022SDMIMDStrategic Management,Entrepreneursh...1853 Pdf : 10 page(s)
Abstract: A new way of looking at an old problem can lead to extraordinary improvements in the manner a process or ...
BUILDING A MODEL TO PREDICT THE CHANCES OF DEFAULT USING CHI-SQUARE AUTOMATIC INTERACTION DETECTION (CHAID)
-
Dec 17, 2022SDMIMDFinancial Management...1852 Pdf : 7 page(s)
Abstract: Covid-19 is an unexpected event that occurred in the beginning of 2020 at a place in the worl...
Title MU X ANALYTICS: A MACHINE LEARNING JOURNEY IN FINANCE
-
Dec 17, 2022SDMIMDFinancial Management...1851 Pdf : 8 page(s)
Abstract : Joseph was excited in joining MuX Analytics, a leading analytics company in India (Fictitious). During t...
STAKEHOLDER MANAGEMENT AND CORPORATE GOVERNANCE IN CRISIS: THE CLASSIC CASE OF TYLENOL AND JOHNSON & JOHNSON
-
Dec 17, 2022SDMIMDMarketing Management,Strategic Mana...1850 Pdf : 12 page(s)
Abstract: The case of Tylenol (a brand of a painkiller) is one of the game...
CAN VISHWAS REALLY ASSESS PORTFOLIO RISK FOR SHORT DURATION
-
Dec 17, 2022SDMIMDHuman Resource Management,Other...1849
Abstract:
The case examines a possible new hypothesis by which a portfolio manager has a 3-asset portfolio wh...
ERP IMPLEMENTATION AT AN SME: THE CASE OF BVM ELECTRONICS PVT. LTD.
-
Dec 17, 2022SDMIMDInformation Technology...1848 Pdf : 9 page(s)
Abstract: BVM Electronics Pvt. Ltd., an SME, is an Electronics Manufacturing Services (EMS) company located in India. This case narr...
Formulating Marketing Plan at Jayanagar Dairy Union Ltd (JDUL)
-
Dec 17, 2022SDMIMDMarketing Management...1847 Pdf : 7 page(s)
Abstract: The case is about Jayanagar Dairy Union Ltd (JDUL), a producer-owned dairy c...
FOUNDING FATHER VS TOP BRASS
-
Dec 17, 2022SDMIMDHuman Resource Management...1846 Pdf : 12 page(s)
Abstract: The case revolves around governance lapses and the need for the Indian IT giant Infosys to revisit its em...
BUDBITE AND THE BRANDING DILEMMA
-
Dec 15, 2022ICRCMarketing Management,Consumer Behav...1843 Pdf : 8 page(s)
Abstract: The case study aims to broaden the understanding of the students on the decision of branding. The case lo...
BUSINESS AND ENVIRONMENT INTERFACE - A CASE STUDY ON ERODE TEXTILE MALL PVT LTD (TEXVALLEY -INTEGRATED TEXTILE MALL) INCOMPATIBLE VIEWS OF STAKEHOLDERS AND ENVIRONMENT ANALYSIS
-
Dec 30, 2022ICRCOther...1799 Pdf : 11 page(s)
Abstract The case of business & environment in Erode Textile Mall discu...
REIMAGINING THE FUTURE WHILE PERSEVERING TODAY SPIN OFF OF EDGE ENERGY AND MANUFACTURING INDIA SUBSIDIARY LTD
-
Nov 28, 2022ICRCOrganisational Behavior & Organisat...1798 Pdf : 6 page(s)
Abstract : The case talks about the sudden spin-off of the British conglomerate Edge Manufacturing and Energy, resu...
DIRECTOR’S CONFLICT OF INTEREST RISE AND FALL OF KARVY STOCK BROKING
-
Nov 23, 2022ICRCFinancial Management...1791 Pdf : 18 page(s)
Abstract : The case of Karvy Stock Broking Ltd highlights the importance of agency costs. It explores how the direc...
INTER PERSONAL CONFLICT HINDRANCE TO ORGANIZATIONAL DEVELOPMENT
-
Nov 23, 2022ICRCHuman Resource Management...1790 Pdf : 3 page(s)
Abstract : Hills school was a well known school chain in Pune that educated pupils from middle class households over the past two de...
FUSION OF SURFACE MINERS IN COAL MINING FOR SURVIVAL AND GROWTH
-
Nov 16, 2022ICRCSupply Chain Management...1785 Pdf : 5 page(s)
Abstract : It’s been five years since the youngest subsidiary of Coal India Limited was formed in Odisha and ...
Operational Resilience: The Case Study of a Global Bank
-
Nov 15, 2022ICRCAccounting / Banking & Financial Se...1784 Pdf : 12 page(s)
Abstract: Operational resilience is the ability of the organization ...
Leading Infinity Foundation
-
Nov 15, 2022ICRCStrategic Management...1783 Pdf : 11 page(s)
Abstract: Public Policy think-tanks in India have only recently begun to explore the idea of bringing emic perspect...
MARKETING OF INCREDIBLE CHAMPIONS: A CASE OF BOOK PUBLISHING
-
Jun 30, 2022ICRCMarketing Management,Digital Market...1771 Pdf : 12 page(s)
Abstract: This case broadly covers the real-life issues involving the marketing of books and authors in the self-pu...
WayCool’s Phygital Business Model: Can It Solve the Perennial Problems in India’s Agricultural Supply Chain
-
Jun 29, 2022ICRCSupply Chain Management,Entrepreneu...1769 Pdf : 15 page(s)
Abstract: The case study describes the approach taken by WayCool, an agritech startup based in Chennai, to solve so...
SIGNS OF FINANCIAL DISTRESS AT JET AIRWAYS: THE WAY FORWARD
-
Jun 17, 2022ICRCFinancial Management...1768 Pdf : 25 page(s)
Synopsis: The case was about an oldest and the pioneer private airline in India that had eaten into th...
iDRISHTI: A MARKET- DRIVING SOCIAL ENTERPRISE
-
Jun 17, 2022ICRCEntrepreneurship & Startups / Innov...1767 Pdf : 13 page(s)
Abstract: Social enterprises, in their efforts to address complex social pr...
REAL ESTATE MARKET-DRIVEN BY CIRCLE RATES OR MARKETING STRATEGY
-
Jun 09, 2022ICRCMarketing Management,Other...1765 Pdf : 9 page(s)
Abstract: In real estate development, as in other consumer markets, some of...
ISPRL: MANAGING INDIA’S SOVEREIGN CRUDE OIL PRICE RISK
-
Jun 09, 2022ICRCOperations Management,Financial Man...1764 Pdf : 18 page(s)
Abstract : Countries with limited domestic crude oil production capacity depend heavily on import. Increase in crude oil price drags...
THE POWERHOUSE BEHIND “POWER TREE”
-
Jan 29, 2022ICRCMarketing Research,Entrepreneurship...1683 Pdf : 10 page(s)
Abstract : The case describes the journey of Mr Shani Pandya, a Chem...
SHOULD I MIND THIS EMPLOYEE ATTRITION?
-
Jan 29, 2022ICRCOrganisational Behavior & Organisat...1682 Pdf : 11 page(s)
Abstract: Mr. Aadhan, VP-HR of Mu Aerospace Ltd., is facing a dilemma of w...
YES BANK SAGA: THE COST OF SAYING 'YES'
-
Jan 29, 2022ICRCStrategic Management,Financial Mana...1681 Pdf : 17 page(s)
Abstract: Recent developments in the Indian banking industry raised severa...
DIGITAL TRANSFORMATION : A NEED TO SUSTAIN IN ENERGY BUSINESS
-
Jan 28, 2022ICRCOperations Management,E-Commerce,Di...1680 Pdf : 8 page(s)
Abstract: We are basically concerned with the efficient execution of work...
IMPLEMENTING LEAN SUPPLY CHAIN IN THE FOOTWEAR INDUSTRY
-
Jan 14, 2022ICRCStrategic Management,Operations Man...1679
Abstract : The supply chain director of VKC Footwear Pvt. Ltd., Mr. Manoj ...
CREATING VALUE FOR STAKEHOLDERS – NEPRA
-
Dec 29, 2021ICRCEntrepreneurship & Startups / Innov...1678 Pdf : 11 page(s)
Abstract:
Contextually placed, when the world realizes the importance of sustainable development, this cas...
YUVA MITRA AND KMASPL: SOCIO-COMMERCIAL MODEL OF SUSTAINABLE DEVELOPMENT
-
Nov 02, 2021ICRCCorporate Social Responsibility,Bus...1667 Pdf : 24 page(s)
Abstract:
This case discusses the evolution of Yu...
THE ILBS BUSINESS MODEL: A TRENDSETTER IN THE INDIAN HEALTH INDUSTRY?
-
Oct 28, 2021ICRCStrategic Management,Operations Man...1666 Pdf : 11 page(s)
Abstract:
The Government of National Capital Territory of Delhi (GNCTD) decided to set up an autonomous sup...
STEREOTYPING STRATEGIES AND THE DEBACLE OF FAILED REPETITION – THE CASE OF AN AUTOMAKER
-
Oct 08, 20211st Case Competition 2021Strategic Management,Operations Man...1663
Abstract: During the post liberalization period, many Indian companies have vent...
IS GOING DIGITAL A MESS OR MESSAGE?: A CASE STUDY OF HOW A START-UP IMPLEMENTED DIGITAL MARKETING STRATEGIES TO GROW
-
Oct 01, 20211st Case Competition 2021Digital Marketing...1662 Pdf : 15 page(s)
Abstract: The case is about a homemaker, Shreya, who took an initiative to start her own start-up of c...
DHANVANTARI AYURVEDA: RESILIENT IN THE FACE OF THE PANDEMIC
-
Oct 01, 20211st Case Competition 2021Strategic Management...1661 Pdf : 11 page(s)
Abstract: In January 2021, Birju Patel, the business heir of Dhanvantari Guj Herb, a Gujarat-base...
KIMIRICA: TURNING THE TIDE; NEGOTIATING THROUGH RHETORIC!
-
Sep 22, 20211st Case Competition 2021Managerial Economics...1657
Abstract: The given case discusses the real-life journey of two brothers Rajat Jain and Mohit Jain who ...
IOCL: HEDGING STRATEGIES AMIDST VOLATILE INDIAN RUPEE
-
Sep 22, 20211st Case Competition 2021Strategic Management,Financial Mana...1656 Pdf : 13 page(s)
Abstract: This case highlights the hedging strategies devised by Indian Oil Corporation Limited (IOCL) of India during the volatile ...
STRATEGIC APPROACH TOWARDS SUSTAINABILITY: A CASE OF MANN DESHI
-
Sep 22, 2021ICRCStrategic Management,Financial Mana...1655 Pdf : 23 page(s)
Abstract: Social enterprises envisage maximizing the socio-economic welfare of the society and are unique community...
SHOULD OR SHOULD NOT THE CENTRAL BANK DROP 'HELICOPTER MONEY' TO STIMULATE COVID-19 AFFECTED ECONOMIES? A DILEMMA
-
Aug 25, 2021SDMIMDFinancial Management...1636 Pdf : 12 page(s)
Abstract:
A sudden and unexpected external shock administered by super contagious corona virus disease (COV...
CAN AN AUTOMATED MODEL BE BUILT FOR PREDICTING THE CHANCES OF SANCTIONING A LOAN?
-
Aug 25, 2021SDMIMDMarketing Management,Human Resource...1635 Pdf : 21 page(s)
Abstract
Building a house is adream for every individual and looks forward to achieving their dream by work...
DOING BUSINESS WITH RESPONSIBILITY: THE SAGA OF SAMSUNG ELECTRONICS
-
Aug 25, 2021SDMIMDHuman Resource Management,Strategic...1634 Pdf : 15 page(s)
Learning objectives
- It discusses issues such as the application of business strategy, customer-drive...
ALPHA INVESTMENTS
-
Aug 25, 2021SDMIMDFinancial Management,Statistics For...1633 Pdf : 13 page(s)
Abstract
Ayisha, one of the young and promising investment advisors of Alpha Investments encounters a valua...
FLYING UNDETERRED IN A CHALLENGING ENVIRONMENT: A CASE OF UNITED AIRLINES
-
Aug 25, 2021SDMIMDBrand Management...1632 Pdf : 11 page(s)
Abstract
This case study is about United Airlines Inc. (popularly known as United), the third largest airli...
"MAKING SOMETHING OUT OF NOTHING" - AN ACTIVE STRATEGY DURING PASSIVE TIMES.
-
Aug 25, 2021SDMIMDStrategic Management...1631 Pdf : 8 page(s)
Abstract
The short case looks at the plight of a portfolio manager during periods when the overall markets ...
FROM TRIP TO FOOD DELIVERY BUSINESS-MAKEMYTRIP
-
Aug 25, 2021SDMIMDStrategic Management,Supply Chain M...1630 Pdf : 4 page(s)
Abstract
The global pandemic-COVID 19 has affected the travel and hospitality industry which forced compani...
ABC REGIONAL COOPERATIVE DAIRY FEDERATION'S BOTTLED WATER MARKETING INITIATIVE
-
Aug 25, 2021SDMIMDBrand Management...1629 Pdf : 7 page(s)
Abstract:Operation Flood, India’s ambitious and the world’s largest dairy development pr...
IMPACT OF ENVIRONMENT, SOCIAL, GOVERNANCE (ESG) ON FINANCIAL PERFORMANCE - A CASE OF BANKING & FMCG SECTORS
-
Aug 25, 2021ICRCFinancial Management...1628 Pdf : 23 page(s)
Learning objectives
- There are two aspects that the authors would like to highlight, before focusing ...
KEEPING CONSUMERS SUPPLIED WITH DAILY ESSENTIALS DURING THE COVID19 LOCKDOWNS : THE ROLE OF KIRANA STORES AND UNORGANIZED RETAIL IN MYSORE CITY
-
Aug 25, 2021SDMIMDOperations Management,Supply Chain ...1627 Pdf : 23 page(s)
Abstract:
Covid19 stuck India in the 3rd week of March 2020, leading to a harsh Govt. mandated 'lockdown' o...
CRISIS COMMUNICATION AT TESLA: A CASE OF PROFITS OVER PEOPLE?
-
Aug 25, 2021SDMIMDAdvertising and Intergrated Marketi...1626 Pdf : 12 page(s)
Learning objectives
• Comprehend the meaning of crisis, crisis management, and crisis response
&b...
CAFÉ COFFEE DAY- A LOT MORE HAVE HAPPENED
-
Aug 25, 2021SDMIMDOrganisational Behavior & Organisat...1625 Pdf : 14 page(s)
Learning ObjectivesTo learn the challenges faced by organizations during diffic...
QUALITY MANAGEMENT: TYRAXTYRES
-
Aug 23, 2021SDMIMDStrategic Management,Operations Man...1624 Pdf : 5 page(s)
Abstract: The case is about leading tyre manufacturing company having a global presenc...
SUSTAINING THE MARKET SHARE AGAINST THE BRANDED FIRMS IN AN UNORGANIZED SECTOR
-
Aug 04, 2021ICRCMarketing Management...1619 Pdf : 7 page(s)
Abstract
The case sustaining the market share against branded firms in an unorganized sector deals with an ...
THE WAIT IS ON – CUPCAKE MOULD IN THE WAREHOUSE
-
Aug 04, 2021ICRCSupply Chain Management...1618 Pdf : 8 page(s)
Learning objectives:
1. Illustrate the typical organizational responsibilities of a sole proprietorship and...
THE LIQUIDITY AND SOLVENCY DILEMMA – THE TALE OF TWO INDIAN CORPORATES
-
Aug 04, 2021ICRCFinancial Management...1617 Pdf : 11 page(s)
Abstract:
This case study examines the financial ...
Samrudh Solutions: Choice of service offering for business sustainability
-
Jun 25, 2021ICRCOrganisational Behavior & Organisat...1612 Pdf : 8 page(s)
Abstract: The case is about a digital marketing company driven by two first-generation entrepren...
INDIA’S TRYST WITH SANITATION: SWACHH BHARAT MISSION
-
Apr 23, 2021ICRCAdvertising and Intergrated Marketi...1611
Abstract: After swearing in as the Prime Minister (PM) of India in May 2014, Narendra Modi in his maiden Independen...
SIRI Gramodyoga Project of SKDRDP: A Study on the Current State and the Possible Future
-
Apr 18, 2021SDMIMDCorporate Social Responsibility...1610
Anstract : SIRI Gramodyoga is a part of the Sri Kshetra Dharmasthala Rural Development Project (SKDRDP) which ...
Matching the parameters of ITC
-
Dec 31, 2020SDMIMDStrategic Management,Financial Mana...1541 Pdf : 6 page(s)
Abstract: The case centres around the dilemma faced by the CFO of a small company...
HERO GOES NATIONAL
-
Nov 23, 2020ICRCMarketing Management,Operations Man...1538 Pdf : 15 page(s)
Abstract
The strategies from the beginning adopted by Hero Cycles in depressing macro-economic indica...
Smart Retail through Market Basket Analysis
-
Nov 20, 2020SDMIMDConsumer Behavior,Marketing Researc...1537 Pdf : 4 page(s)
Abstract:The case is about a home décor retail outlet operating in a southern city of India. The outlet offe...
To Say Yes or No to Yes Bank Ltd - Valuation Approaches
-
Nov 13, 2020SDMIMDFinancial Management,E-Commerce,Acc...1535 Pdf : 9 page(s)
Abstract:
On 11th July,2019, Ganesh Ram an MBA (Finance) from a premier B-School in India is app...
The Rise and Fall of Yes Bank : Significance of the Issues for the Indian Banking System
-
Nov 10, 2020SDMIMDFinancial Management,E-Commerce,Acc...1493 Pdf : 17 page(s)
Abstract:
Indian banking system is characterized ...
REBRANDING FAIR & LOVELY: CALLING IT FAIR WAS NEVER SO UNFAIR
-
Sep 15, 2020ICRCMarketing Management,Consumer Behav...1489 Pdf : 13 page(s)
Abstract : On 2 July, HUL renamed Fair & Lovely to “Glow & Lovely" by dropping the word “fair" from ...
“Titan Eye Plus Academy”- Creating Skilled Manpower to enable business leadership”
-
Jul 21, 2020ICRCHuman Resource Management,Sales and...1476
Today, poor vision, due to lack of access to eyeglasses, is one of the largest unaddressed disability in the world. In India alone, ...
Digital Dispensary in Jharkhand : An Apollo Hospital Initiative
-
Jul 21, 2020ICRCCorporate Social Responsibility,Dig...1475
Government of Jharkhand (GoJ) has been providing health care services through a well-connected and distributed network of Primary He...
DIGITAL TRANSFORMATION THROUGH E-SELLING ON TATA STEEL AASHIYANA PLATFORM
-
Jul 25, 2020ICRCMarketing Management,E-Commerce,Dig...1474
Abstract: Home construction remains a desirable but challenging concept for an average home builder in India. There is a lack ...
AWASTHI GROUP’S TRAVAILS WITH PRE-VALUATION EXERCISE OF ITC LIMITED
-
Feb 05, 2021ICRCFinancial Management,Accounting / B...1466 Pdf : 22 page(s)
Abstract:
The art of valuation hinges to a great extent on how the pre-valuation exercise is conducted. Thi...
INNOVATION THROUGH LEARNING & DEVELOPMENT (L&D)
-
Jul 20, 2020ICRCEntrepreneurship & Startups / Innov...1461
Abstract:
Situation:
Hero Mo...
GST EVASION AT MANPASAND BEVERAGES LIMITED: FAILURE OF CORPORATE ETHICS OR POLICY MAKER’S FORESIGHT?
-
Sep 28, 2020ICRCFinancial Management,Accounting / B...1459 Pdf : 13 page(s)
Abstract: &n...
THE ‘BETI BACHAO BETI PADAO' CAMPAIGN: ADDRESSING TWIN ISSUES OF SKEWED GENDER RATIO & WOMEN DISEMPOWERMENT
-
Sep 28, 2020ICRCOrganisational Behavior & Organisat...1457 Pdf : 9 page(s)
Abstract: &nbs...
TCI SAFE SAFAR
-
Jul 20, 2020ICRCOrganisational Behavior & Organisat...1454 Pdf : 9 page(s)
Learning Objectives:
- To discuss the challenges of road accidents in India. And critic...
COCA-COLA INDIA’S FRUIT CIRCULAR ECONOMY INITIATIVE
-
Jul 15, 2020ICRCStrategic Management,Operations Man...1449 Pdf : 7 page(s)
Indian agriculture is the second-largest producer of fruits and vegetables in the world. Despite this, there is an extensive wastage...
RISING NPA (NON-PERFORMING ASSETS) & FALLING PROFITS: THE CASE OF AN INDIAN PUBLIC SECTOR BANK
-
Feb 21, 2020ICRCStrategic Management,Financial Mana...1438
Abstract: The case is associated with performance of P...
BRINGING EDUCATION TO CHILDRENS OF LESSER GODS BHARTI FOUNDATION’S SATYA BHARTI SCHOOL PROGRAM
-
Nov 27, 2019ICRCOrganisational Behavior & Organisat...1430 Pdf : 23 page(s)
Abstract: One important, relatively recent development in the Indian corporate scenari...
To Make or Not-to-Make India’s Dilemma on Solar Manufacturing
-
Nov 08, 2019ICRCStrategic Management...1426 Doc : 18 page(s)
Abstract: This case study explores the impact of globa...
Moser Baer and OM&T — Choosing a Strategic Partnership Mode
-
Jun 25, 2014ISBStrategic Management,Other...1425 Pdf : 14 page(s)
Abstract
This case is set in December 2006 when the management at Moser Baer India Limited (MBIL) was...
SYMPHONY: GROWING THROUGH INTERNATIONALIZATION
-
Feb 05, 2019ISBOrganisational Behavior & Organisat...1414 Pdf : 16 page(s)
Abstract
Symphony Limited, an air cooler company ...
Building a Great Place to Work: Intuit India
-
Feb 01, 2019ISBHuman Resource Management,Other...1413 Pdf : 19 page(s)
Abstract
Intuit India, a fully owned subsidiary o...
A HOLISTIC INTERVENTION TOWARDS SUSTAINABLE LIVELIHOODS AND COASTAL CONSERVATION: A DHAN FOUNDATION CASE
-
Jan 31, 2019ISBStrategic Management,Other...1412 Pdf : 19 page(s)
Abstract
DHAN was a non-government organization w...
Revenue Management at Sparsh Nephrocare case
-
Jan 31, 2019ISBMarketing Management,Services Marke...1411 Pdf : 23 page(s)
Abstract
The case describes the challenges relate...
THOMAS COOK INDIA: POTENTIAL UNLEASHED — A JOURNEY TO VALUE CREATION
-
Oct 24, 2018ISBStrategic Management,Financial Mana...1410 Pdf : 21 page(s)
Abstract
The case gives students an opportunity t...
MERCK, DARMSTADT: SUSTAINING LEGACY BEYOND 350 YEARS
-
Oct 22, 2018ISBAdvertising and Intergrated Marketi...1409 Pdf : 30 page(s)
Abstract
This case is about the business, governa...
CREATING AND SUSTAINING A SOCIAL ENTERPRISE: THE VITTALA STORY
-
Oct 01, 2018ISBOrganisational Behavior & Organisat...1408
Abstract
Vittala International Institute of Ophth...
TURNAROUND OF FOOD AND CIVIL SUPPLIES DEPARTMENT IN TELANGANA GOVERNMENT
-
Aug 24, 2018ISBOrganisational Behavior & Organisat...1407 Pdf : 20 page(s)
Abstract
CV Anand, a senior officer of the Indian...
ASHOK LEYLAND: SHATTERED DREAMS — TRANSFORMATION FOR SURVIVAL (COMBINED VERSION)
-
Jul 25, 2018ISBStrategic Management...1406 Pdf : 22 page(s)
Abstract
Case A & B have also been made avail...
ASHOK LEYLAND (B): SHATTERED DREAMS — TRANSFORMATION FOR SURVIVAL
-
Jul 25, 2018ISBStrategic Management...1405 Pdf : 7 page(s)
Abstract
The second part of this two-part case ex...
ASHOK LEYLAND (A): REACHING FOR THE STARS — EMBARKING ON A NEW VISION AND STRATEGY
-
Jul 25, 2018ISBStrategic Management...1404 Pdf : 14 page(s)
Abstract
This case documents the history of Ashok...
DHAN FOUNDATION: DELIVERING HEALTHCARE TO THE VILLAGE DOORSTEP – A HOLISTIC HEALTHCARE MODEL (C)
-
Jul 24, 2018ISBStrategic Management...1403 Pdf : 7 page(s)
Abstract
DHAN Foundation, based in the southern I...
DHAN FOUNDATION: DELIVERING HEALTHCARE TO THE VILLAGE DOORSTEP – AN INNOVATIVE APPROACH (B)
-
Jul 24, 2018ISBStrategic Management...1402 Pdf : 7 page(s)
Abstract
DHAN Foundation, based in the southern I...
DHAN FOUNDATION: DELIVERING HEALTHCARE TO THE VILLAGE DOORSTEP – AN INNOVATIVE APPROACH (A)
-
Jul 24, 2018ISBStrategic Management...1401 Pdf : 9 page(s)
Abstract
DHAN Foundation, based in the southern I...
DHAN FOUNDATION: DELIVERING HEALTHCARE TO THE VILLAGE DOORSTEP – AN INNOVATIVE APPROACH (A)
-
Jul 24, 2018ISBStrategic Management...1400 Pdf : 9 page(s)
Abstract
DHAN Foundation, based in the southern I...
Touchdown Footwear on a Slippery Slope
-
May 10, 2018ISBAdvertising and Intergrated Marketi...1399 Pdf : 11 page(s)
Abstract
This case is based on the professionaliz...
Dodla's Dilemma
-
May 01, 2018ISBAdvertising and Intergrated Marketi...1398 Pdf : 13 page(s)
Abstract
D. Sunil Reddy established Dodla Dairy i...
Mysore Ghee Store: Expansion Strategy for Clarified Butter Business
-
Mar 01, 2018ISBStrategic Management...1397 Pdf : 17 page(s)
Abstract
Mysore Ghee Store (MGS) produced and mar...
AIR INDIA: MAHARAJA IN DEBT TRAP
-
Feb 01, 2018ISBFinancial Management...1396 Pdf : 17 page(s)
Abstract
In the year 2016, after more than a deca...
AIR INDIA: MAHARAJA IN DEBT TRAP
-
Feb 01, 2018ISBFinancial Management...1395 Pdf : 17 page(s)
Abstract
In the year 2016, after more than a deca...
AZIM PREMJI TRUST: THE ENDOWMENT MODEL IN AN EMERGING MARKET
-
Dec 28, 2017ISBFinancial Management...1394 Pdf : 27 page(s)
Abstract
The Azim Premji Trust, among the largest...
THE UNFINISHED AGENDA: DR. REDDY’S LABORATORIES LTD
-
Dec 05, 2017ISBEntrepreneurship & Startups / Innov...1393 Pdf : 16 page(s)
Abstract
Dr. K. Anji Reddy founded Dr. Reddy's La...
THE UNFINISHED AGENDA: DR. REDDY’S LABORATORIES LTD
-
Dec 05, 2017ISBEntrepreneurship & Startups / Innov...1392 Pdf : 16 page(s)
Abstract
Dr. K. Anji Reddy founded Dr. Reddy's La...
ANTARA: BUILDING EXPERIENCES IN SENIOR LIVING
-
Nov 29, 2017ISBOperations Management,Services Mark...1391 Pdf : 23 page(s)
Abstract
Antara Senior Living, a first-of-its-kin...
CREATING GRASSROOTS LEADERS THROUGH DHAN’S UNIQUE LEADERSHIP MODEL
-
Nov 29, 2017ISBStrategic Management,Other...1390 Pdf : 15 page(s)
Abstract
DHAN is an NGO with a difference. It was...
Aravind Eye Care System: Retaining the Legacy
-
Sep 29, 2017ISBAdvertising and Intergrated Marketi...1389 Pdf : 18 page(s)
Abstract
The case deals with issues on the manage...
Be Well Hospitals — Branding a Mid-Tier Service in a Two-Tier Market
-
Jul 11, 2017ISBMarketing Management,Services Marke...1388 Pdf : 14 page(s)
Abstract
Be Well Hospitals - a multi-specialty se...
Eastern Condiments - The Changing Curry Company
-
Jan 05, 2017ISBAdvertising and Intergrated Marketi...1387 Pdf : 14 page(s)
Abstract
Navas Meeran, the Chairman and Managing ...
AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India
-
Apr 05, 2017ISBOperations Management,Entrepreneurs...1386 Pdf : 8 page(s)
Abstract
The case describes operations of one of ...
AtMyDoorsteps.com: Breaking Ground in Online Grocery Market in India
-
Apr 05, 2017ISBOperations Management,Entrepreneurs...1385 Pdf : 8 page(s)
Abstract
The case describes operations of one of ...
GOQii: Envisioning a New Fitness Future (B)
-
Dec 31, 2016ISBEntrepreneurship & Startups / Innov...1384 Pdf : 6 page(s)
Abstract
Gondal, a serial entrepreneur, was suppo...
GOQii: Envisioning a New Fitness Future (A)
-
Dec 31, 2016ISBEntrepreneurship & Startups / Innov...1383 Pdf : 14 page(s)
Abstract
Gondal, a serial entrepreneur, was suppo...
Modak Analytics: Shaping the future in digital India?
-
Jan 31, 2017ISBStrategic Management,Entrepreneursh...1382 Pdf : 16 page(s)
Abstract
In 2008, Aarti Joshi, founder and CEO of...
Attaining the Next Orbit: Dilemmas of a Family Managed Business – Natural Ice Cream
-
Dec 31, 2016ISBAdvertising and Intergrated Marketi...1381 Pdf : 12 page(s)
Abstract
The case is about the concerns of second...
Bhagwati Products Limited—Making in India for Micromax
-
Dec 26, 2016ISBStrategic Management...1380 Pdf : 22 page(s)
Abstract
Emerging markets have become an attracti...
SREI Sahaj e-Village (B)
-
Dec 22, 2016ISBServices Marketing...1379 Pdf : 14 page(s)
Abstract
Sahaj e-Village Limited, an initiative o...
SREI Sahaj e-Village (A)
-
Dec 22, 2016ISBServices Marketing...1378 Pdf : 22 page(s)
Abstract
Sahaj e-Village Limited, an initiative o...
Reinventing Officer’s Choice Whisky: Spoiled for Choice
-
Dec 20, 2016ISBMarketing Management,Advertising an...1377 Pdf : 14 page(s)
Abstract
This case is designed to highlight the v...
Ketan Logistics—Charting the Next Route
-
Jul 23, 2019ISBEntrepreneurship & Startups / Innov...1376
Abstract
Rohit Gupta, the oldest third generation...
SEWELLS GROUP: BUILDING SALES PROCESS EXCELLENCE AT AUTOMOTIVE DEALERSHIPS IN INDIA
-
Nov 15, 2016ISBServices Marketing...1375 Pdf : 12 page(s)
Abstract
Sewells Group, India, a leading provider...
AZIM PREMJI FOUNDATION—BRINGING PROFESSIONAL EXCELLENCE TO PHILANTHROPY
-
Mar 31, 2016ISBStrategic Management...1374 Pdf : 21 page(s)
Abstract
Set in April 2014, this case explores so...
Kamla Nehru Memorial Hospital: Which Way Forward?
-
Dec 10, 2015ISBStrategic Management...1373 Pdf : 23 page(s)
Abstract
Kamla Nehru Memorial Hospital (KNMH) is ...
Leadership Succession at Achal: A Tough Nut to Crack
-
Sep 15, 2015ISBEntrepreneurship & Startups / Innov...1372 Pdf : 9 page(s)
Abstract
Achal Industries was a 40-year-old propr...
Discovery Finds Its Way in India—Curiosity Built the Brand
-
Jun 16, 2015ISBStrategic Management,Other...1371 Pdf : 23 page(s)
Abstract
Discovery Communications Inc., an Americ...
Patents and Competitive Dynamics in the Indian Pharma Industry
-
Mar 09, 2015ISBStrategic Management...1370 Pdf : 18 page(s)
Abstract
This case describes the challenges pharm...
Balancing the Power Equation: Suzlon Energy Limited
-
Jan 27, 2015ISBStrategic Management...1369 Pdf : 17 page(s)
Abstract
Set in 2013, the case documents the chal...
Zandu Pharmaceutical Works: The Takeover Bid (B)
-
Nov 01, 2014ISBStrategic Management...1368 Pdf : 9 page(s)
Abstract
This case is about the takeover bid of Z...
Zandu Pharmaceutical Works: The Takeover Bid (B)
-
Nov 01, 2014ISBStrategic Management...1367 Pdf : 9 page(s)
Abstract
This case is about the takeover bid of Z...
Zandu Pharmaceutical Works: The Takeover Bid (A)
-
Jul 26, 2019ISBStrategic Management...1366 Pdf : 21 page(s)
Abstract
This case is about the takeover bid of Zandu Pharmaceutical Works,&nb...
Tata Communications: Emerging Markets Growth Strategy
-
Jun 25, 2014ISBStrategic Management...1365 Pdf : 19 page(s)
Abstract
This case describes the second home market strategy of Tata Communica...
Labour Dispute at Dr. Reddy’s: Tip of the Iceberg in a Globalization Effort
-
Jul 21, 2014ISBNegotiation...1364 Video : 14 mins
Abstract
The case describes a dispute between the...
India’s Passion for Gold: Velvetcase
-
Sep 15, 2014ISBFinancial Management...1363 Pdf : 18 page(s)
Abstract
The largest consumer of gold in the worl...
Note on the Insurance Industry in India
-
Feb 24, 2014ISBFinancial Management...1362 Pdf : 22 page(s)
Abstract
The note traces the evolution of the Insurance Industry in India and looks at its state in the yea...
THE COURSE ALLOCATION PROBLEM
-
Oct 07, 2013ISBInformation Technology...1361 Pdf : 6 page(s)
Abstract
Why is allocating courses to students in universities a challenging t...
A CLASS DIVIDED
-
Oct 07, 2013ISBHuman Resource Management...1360 Pdf : 6 page(s)
Abstract
Does discrimination on the basis of gender, religion or ethnic origin exist in the job market? Why...
Organizing for Innovation at Glenmark (A)
-
Jun 30, 2013ISBStrategic Management,Entrepreneursh...1359 Pdf : 13 page(s)
Abstract
The case traces the journey of an Indian pharmaceutical firm, Glenmar...
Organizing for Innovation at Glenmark (B)
-
Jun 30, 2013ISBStrategic Management,Entrepreneursh...1358 Pdf : 13 page(s)
Abstract
The case traces the journey of an Indian pharmaceutical firm, Glenmar...
Collaborative Commercialization at Gilead Sciences: Resolving the Innovation Vs. Access Tradeoff
-
Jun 30, 2013ISBOther...1357 Pdf : 20 page(s)
Abstract
The case deals with Gilead Sciences, a bio-pharmaceutical company wit...
IT-Led Business Transformation at Reliance Energy
-
Jun 30, 2013ISBStrategic Management,Information Te...1356 Pdf : 17 page(s)
Abstract
The takeover of Bombay Suburban Electric Supply Ltd (BSES) in 2003 (eventually renamed Reliance En...
Meru Cabs - A Spectacular Growth Story
-
Nov 25, 2013ISBOperations Management,Services Mark...1355
Abstract
Set in August 2011, Meru Cabs ¾ A...
Krishna Bhima Samruddhi Local Area Bank (KBSLAB): A Decade Review
-
Jun 30, 2013ISBFinancial Management...1354 Pdf : 24 page(s)
Abstract
Microcredit made a dramatic entry into t...
ITC Hotels: Designing Responsible Luxury
-
Jun 30, 2013ISBOperations Management...1353 Pdf : 17 page(s)
Abstract
The case documents the ambitious and revolutionary journey that ITC H...
Aahan (A): Diagnosing Tuberculosis in Rural India
-
Feb 15, 2013ISBOperations Management...1352 Pdf : 18 page(s)
Abstract
Manish Bhardwaj, co-founder of Innovators in Health, is contemplating setting up Aahan, a communit...
Recipes for Success - Innovating Production and Inventory Management of Pepper Oleoresin at Synthite
-
Feb 15, 2013ISBOperations Management...1351 Pdf : 16 page(s)
Abstract
This case focuses on production and inve...
Hedging Currency Risk at TT Textiles
-
Feb 15, 2013ISBFinancial Management...1350 Pdf : 15 page(s)
Abstract
This case highlights the impact of currency rate fluctuations on the ...
Sony Music (India)
-
Feb 15, 2013ISBStrategic Management...1349 Pdf : 19 page(s)
Abstract
This case study illustrates the principl...
Creating a Corporate Advantage: The Case of the Tata Group
-
Feb 15, 2013ISBStrategic Management...1348 Pdf : 19 page(s)
Abstract
The Tata group is among the largest diversified business groups in In...
State Bank of India: Kohinoor Banjara Branch
-
Feb 15, 2013ISBMarketing Management...1347 Pdf : 17 page(s)
Abstract
State Bank of India: Kohinoor Banjara Br...
State Bank of India: “SMS Unhappy”
-
Feb 15, 2013ISBServices Marketing...1346 Pdf : 13 page(s)
Abstract
State Bank of India: SMS Unhappy, is a deceptively simple, but compre...
HINDUSTAN UNILEVER LIMITED (C): BOOSTING GROWTH IN INDIA (IMB 743)
-
Jan 02, 2019IIM-BOther...1345 Pdf : 3 page(s)
Abstract
This is a three-part case on India’s largest consumer goods company, Hindustan Unilever Limi...
HINDUSTAN UNILEVER LIMITED (B): WINNING IN MANY INDIAS (IMB 741)
-
Jan 02, 2019IIM-BOther...1344 Pdf : 25 page(s)
Abstract
This is a three-part case on India’s largest consumer goods company, Hindustan Unilever Limi...
HINDUSTAN UNILEVER LIMITED (A): GROWING WITH INDIA (IMB 739)
-
Jan 03, 2019IIM-BOther...1343 Pdf : 22 page(s)
Abstract
This is a three-part case on India’s largest consumer goods company, Hindustan Unilever Limi...
Fiesta Gifts: Mending the Spending
-
Mar 22, 2019IIM-BOperations Management...1342 Pdf : 21 page(s)
Abstract
Organizations large and small must source a variety of items and services in order to sustain thei...
NEW DELHI TELEVISION
-
Mar 22, 2019IIM-BStrategic Management...1341 Pdf : 31 page(s)
Abstract
Set in 2018, the case describes the evolution of New Delhi Television Limited (NDTV)...
Enhancing Visitor Experience at ISKCON Using Text Analytics
-
Mar 21, 2019IIM-BMarketing Management...1340
Abstract
The International Society for Krishna Consciousness (ISKCON), also known as the Hare Krishna...
SHOESTRING ARBITRAGE WITH STOCK BUY-BACKS
-
Mar 22, 2019IIM-BFinancial Management...1339 Pdf : 11 page(s)
Abstract
The case analyses an opportunity of risk arbitrage associated with stock buy-backs (repurcha...
Swiggy™, Foodora™, and Yelp™: Hyperlocal Platforms
-
Mar 15, 2019IIM-BStrategic Management...1338
Abstract
The case on Siwggy, Foodora, and Yelp analyzes the hyperlocal food de...
GNFC’S NEEM PROJECT: CREATING THE BLUEPRINT FOR A SOCIAL BUSINESS
-
Feb 14, 2019IIM-BEntrepreneurship & Startups / Innov...1337
Abstract
The case describes the efforts of GNFC, a large publicly held chemicals and...
FAIRCENT™ POWERING P2P LENDING REVOLUTION
-
Feb 15, 2019IIM-BStrategic Management...1336 Pdf : 24 page(s)
Abstract
Faircent is a leading P2P lending platform in India and this case stu...
ASIAN PAINTS LIMITED: PAINTING HISTORY
-
Feb 22, 2019IIM-BStrategic Management...1335 Pdf : 25 page(s)
Abstract
The case traces the growth of Asian Paints Limited (“APL”) from being a small pa...
SATTVA eTECH: CONTRACT SELECTION IN COMPONENT PROCUREMENT
-
Mar 15, 2019IIM-BOperations Management...1334 Pdf : 6 page(s)
Abstract
The case describes the contract selection issue by an embedded produc...
STELLAR AUTO LTD.
-
Feb 15, 2019IIM-BOperations Management...1333 Pdf : 12 page(s)
Abstract
Stellar Auto Ltd. (SAL) is upgrading its current Galaxy product to Galaxy X...
PREDICTING INFLATION THROUGH ONLINE PRICES
-
Mar 21, 2019IIM-BManagerial Economics...1332 Pdf : 7 page(s)
Abstract
The case is about inflation and how it is computed in the category of food price indexes. Th...
USING MARKOV CHAIN TO FORECAST SALES BOOKING
-
Feb 15, 2019IIM-BMarketing Management...1331 Pdf : 6 page(s)
Abstract
We Sell Everything in Software’ WSES Inc. is a products company and specializes ...
THE AKSHAYA NIDHI FOUNDATION in Aid of Akshaya Patra
-
Feb 15, 2019IIM-BOperations Management...1330 Pdf : 20 page(s)
Abstract
Akshaya Patra was founded by ISKCO...
YASH RAJ FILMS
-
Sep 28, 2018IIM-BStrategic Management...1323 Pdf : 29 page(s)
Abstract
Set in 2017, the case describes the evolution of Yash Raj Films (YRF)...
YASH RAJ FILMS
-
Sep 28, 2018IIM-BStrategic Management...1322 Pdf : 29 page(s)
Abstract
Set in 2017, the case describes the evolution of Yash Raj Films (YRF)...
Indian sugar industry: Is it sweet enough
-
Jan 26, 2018IIM-BStrategic Management...1321 Pdf : 27 page(s)
Abstract
This case discusses the evolution and dy...
INDIAN PREMIER LEAGUE
-
Sep 28, 2018IIM-BStrategic Management...1320 Pdf : 35 page(s)
Abstract
Set in 2018, the case describes the evolution of the Indian Premier League (IPL), a franchise-base...
FRAUD ANALYTICS AT MCA TECHNOLOGY SOLUTIONS – PREDICTING EARNING MANIPULATIONS BY INDIAN FIRMS
-
Sep 30, 2016IIM-BAccounting / Banking & Financial Se...1319 Pdf : 9 page(s)
Abstract
MCA Technology Solutions Private Limited was established ...
CUSTOMER ANALYTICS AT BIGBASKET – PRODUCT RECOMMENDATIONS
-
May 27, 2016IIM-BMarketing Management...1318 Pdf : 5 page(s)
Abstract
Bigbasket.com was India’s largest online grocery and food store established in 2011 by...
MARKDOWN OPTIMIZATION FOR AN INDIAN APPAREL RETAILER
-
May 27, 2016IIM-BMarketing Management...1317 Pdf : 15 page(s)
Abstract
Siddharth Sinha is the CEO of an apparel retailer WE SELL...
BMR ADVISORS – COMPETING ON QUALITY
-
May 27, 2016IIM-BOther...1316 Pdf : 22 page(s)
Abstract
BMR Advisors thus far had achieved...
AIRVENT FANS CO.
-
Jun 29, 2018IIM-BOperations Management...1315 Pdf : 17 page(s)
Abstract
Airvent Fans Co., which manufactures ceiling fans for two OEM customers, Tropical and WindStar, is...
ALL THAT GLITTERS IS GOLD: A CASE OF INVENTORY ACCOUNTING POLICY
-
Mar 30, 2017IIM-BAccounting / Banking & Financial Se...1314 Pdf : 12 page(s)
Abstract
The case provides a setting in which stu...
PROCESS REENGINEERING IN EMERGING MARKETS – AN AUTOMAKER’S EXPERIENCE (B)
-
Mar 31, 2017IIM-BOperations Management...1313 Pdf : 10 page(s)
Abstract
Set in early 2009, Part (A) of the case describes the operation...
PROCESS REENGINEERING IN EMERGING MARKETS – AN AUTOMAKER’S EXPERIENCE (A)
-
Mar 31, 2017IIM-BOperations Management...1312 Pdf : 10 page(s)
Abstract
Set in early 2009, Part (A) of the case ...
HIGHWAY DELITE: MOBILE APP BRAND BUILDING USING GOOGLE ADWORDS
-
Sep 28, 2018IIM-BMarketing Management...1311 Pdf : 18 page(s)
Abstract
The case highlights a digital advertising campaign of a mobile app in India named “Highway D...
SATTVA eTECH: CHALLENGES IN EMBEDDED NEW PRODUCT DEVELOPMENT
-
Dec 30, 2016IIM-BStrategic Management,Operations Man...1310 Pdf : 21 page(s)
Abstract
SATTVA eTECH is an electronics company involved in design and development of embedded new products...
LEADING THE TATA GROUP (B): THE CYRUS MISTRY YEARS
-
Dec 30, 2016IIM-BStrategic Management...1309 Pdf : 14 page(s)
Abstract (Maximum of 2,000 Characters):
Th...
LEADING THE TATA GROUP (A): THE RATAN TATA YEARS
-
Dec 29, 2017IIM-BStrategic Management...1308 Pdf : 24 page(s)
Abstract
This two-part case traces the evolution of the Tata Group, one of India’s largest and well-k...
Corporatization of Bollywood
-
Mar 30, 2018IIM-BStrategic Management...1307 Pdf : 26 page(s)
Abstract
Set in 2016-17, the case describes the evolution of the Hindi movie i...
ALIBABA – BUILDING A SOCIAL SUSTAINABILITY ECOSYSTEM FOR E-COMMERCE
-
Jun 29, 2018IIM-BStrategic Management,E-Commerce...1306 Pdf : 16 page(s)
Abstract
The case narrates the evolution of the Alibaba Group, starting with Alibaba.com in 199...
LITTLE GREEN KID
-
Dec 28, 2018IIM-BEntrepreneurship & Startups / Innov...1305 Pdf : 15 page(s)
Abstract
The case describes the journey of Rashmi Vittal, founder of Lit...
HackerEarth™: Open Innovation Management Platform
-
Dec 28, 2018IIM-BStrategic Management...1304 Pdf : 32 page(s)
Abstract
The case study on HackerEarth traces the evolution of an open innovat...
Fiscal Reforms and Abandonment of Mines: The Case of Underground Copper Mines of Ghatsila, Jharkhand, India.
-
Dec 28, 2018IIM-BOther...1303 Pdf : 20 page(s)
Abstract
This case illustrates the perils of implementi...
CCD: SOYA COOPERATIVES MARCH INTO BRANDING
-
Mar 31, 2017IIM-BOperations Management...1302 Pdf : 21 page(s)
Abstract
The case deals with the value chain of s...
AAI BIDDING FOR BHOGAPURAM AIRPORT: FROM AUTHORITY TO BIDDER
-
Dec 28, 2018IIM-BStrategic Management...1301 Pdf : 29 page(s)
Abstract
Airports Authorit...
3D PRINTING AT IMAGINARIUM IF YOU CAN THINK IT, WE CAN BUILD IT
-
Sep 30, 2016IIM-BOperations Management...1300 Pdf : 21 page(s)
Abstract
This case presents an instance of the challenges faced by...
INDIAN SOFTWARE SERVICES INDUSTRY: THE CHANGING LANDSCAPE
-
Sep 30, 2016IIM-BOther...1299 Pdf : 25 page(s)
Abstract
Set in 2015, the case describes th...
TESTING MARKETING HYPOTHESIS AT WSES
WIPRO BPO: POSITIONING BASE SUITE AS A PLATFORM
-
Jan 26, 2018IIM-BStrategic Management,Entrepreneursh...1297
Abstract
The case on Wipro BPO’s Base)))
VINYAS: TO BE A CONTRACT MANUFACTURER OR SELL THROUGH OWN CHANNEL?
-
Jun 29, 2018IIM-BOperations Management,Supply Chain ...1296 Pdf : 6 page(s)
Abstract
This case describes the sourcing challenge faced by a firm which is involved in contract man...
Videocon D2H: In Film Branding
-
Mar 30, 2018IIM-BMarketing Management,Advertising an...1295 Pdf : 26 page(s)
Abstract
The case describes Videocon’s experiences of in film branding o...
SEEDFUND
-
Dec 28, 2018IIM-BFinancial Management...1294 Pdf : 19 page(s)
Abstract
Seedfund is an early stage venture capital (VC) fund focused on...
PROCESS IMPROVEMENT IN TEXTILE WET PROCESSING – A CASE STUDY FROM THE INDIAN SMALL-SCALE SECTOR
-
Jun 29, 2018IIM-BOperations Management...1293 Pdf : 17 page(s)
Abstract (Maximum of 2,000 Characters): Briefly describes content of case.
View Detail Add to Collection Register or Login as Individual/Institute Buyer to access the Add to Collection Tool Download
i-flex solutions limited (A): Winning Unconventionally
-
Dec 30, 2016IIM-BStrategic Management...1292 Pdf : 22 page(s)
Abstract
i-flex is a unique illustration of an Indian software product company...
i-flex solutions limited (A): Winning Unconventionally
-
Dec 30, 2016IIM-BStrategic Management...1291 Pdf : 22 page(s)
Abstract
i-flex is a unique illustration of an Indian software product company that emerged from an e...
Retail Strategy at Spencer’s
-
Jan 29, 2018IIM-BMarketing Management...1290 Pdf : 18 page(s)
Abstract
Spencer’s is major retail firm in India that operates in hyperm...
Data Enables Insights from Sericulture: – Jayalaxmi Agro Tech
-
Dec 28, 2018IIM-BMarketing Management...1289 Pdf : 9 page(s)
Abstract
Jayalaxmi Agro Tech (JAT), a company based out of Bellary in Karnataka and co-founded ...
SATTVA eTECH: MANAGING UNCERTAINTIES IN THE PROJECT NETWORK
-
Mar 24, 2017IIM-BOperations Management...1288 Pdf : 11 page(s)
Abstract
SATTVA eTECH is an electronics company involved in design and d...
ROPOSO.COM: SHARE YOUR STYLE Entrepreneurial Pivoting & Strategic Thinking in Indian Fashion Social Networking
-
Jun 30, 2017IIM-BDigital Marketing...1287 Pdf : 20 page(s)
Abstract
Roposo founders from their original days as founders of Giveter learnt about sustainab...
ROLOCULE GAMES: NEGOTIATING THE MOBILE GAMING WAVE
-
Sep 28, 2018IIM-BEntrepreneurship & Startups / Innov...1286
Abstract
The case describes the journey of Rolocule, a mobile gami...
QwikcilverTM and WoohooTM Developing a Complementary Platform
-
Mar 30, 2018IIM-BStrategic Management...1285 Pdf : 27 page(s)
Abstract
This case on Qwikcilver and Woohoo...
HEMAS HOLDING PLC: MANAGING LEADERSHIP TRANSITION IN A FAMILY CONTROLLED PUBLICLY LISTED FIRM
-
Sep 29, 2018IIM-BOrganisational Behavior & Organisat...1284 Pdf : 16 page(s)
Abstract
Hemas Holding PLC (HHPLC) was a Colombo ...
SUSTAINING AN ETHNIC SOFT DRINK – PAPER BOAT: BRAND POSITIONING AND CONSUMER BEHAVIOR
-
Sep 30, 2016IIM-BMarketing Management...1283 Pdf : 15 page(s)
Abstract
Parvesh Dabuka, Head of Marketing, Paper...
IMPROVING CUSTOMER ENGAGEMENT AT VMWARE THROUGH ANALYTICS
-
Mar 31, 2017IIM-BMarketing Management...1282 Pdf : 12 page(s)
Abstract
VMware (VMW) is a listed software compan...
Predicting Net Promoters Score (NPS) to Improve Patient Experience at Manipal Hospitals
-
Sep 29, 2017IIM-BMarketing Management...1281 Pdf : 11 page(s)
Abstract
Manipal Hospitals, which was started in 1953, had the advantage of being the “ol...
LP LABORATORIES LTD: FINANCING WORKING CAPITAL
-
Sep 30, 2016IIM-BOther...1280 Pdf : 19 page(s)
Abstract
This case sets the context of a fast growing com...
SURGICAL CARE FOR LOW-INCOME, RURAL POPULATIONS: AN ALTERNATIVE DELIVERY MODEL FROM JAN SWASTHYA SAHYOG, INDIA
-
Sep 30, 2016IIM-BOperations Management,Healthcare Ma...1279 Pdf : 48 page(s)
Abstract (Maximum of 2,000 Characters): Briefly describes content of case.
...
MACHINE LEARNING ALGORITHMS TO DRIVE CRM IN THE ONLINE E-COMMERCE SITE AT VMWARE
-
Mar 31, 2017IIM-BMarketing Management...1278 Pdf : 16 page(s)
Abstract (Maximum of 2,000 Characters): Briefly describes content of case.
VMW is a leader in softwar...
JOSEPHS®: THE SERVICE MANUFACTORY
-
May 28, 2016IIM-BStrategic Management...1275
Abstract
The case on JOSEPHS® inte...
BEHAVIORAL DRIVERS OF BRAND EQUITY – HEAD & SHOULDERS IN INDIA
-
Sep 29, 2017IIM-BMarketing Management...1274 Pdf : 15 page(s)
Abstract
“What are the nuances that link br...
FERRERO GROUP: SECURING SUPPLY FOR HAZELNUTS
-
May 27, 2016IIM-BOperations Management...1273 Pdf : 15 page(s)
Abstract
Ferrero Group is a confectionery manufac...
FULLERTON: RISK ANALYTICS AND BUSINESS STRATEGY
-
Sep 30, 2016IIM-BFinancial Management...1272 Pdf : 21 page(s)
Abstract
In the aftermath of the financial crisis...
GRAMEEN KOOTA: THE TURNAROUND FOR FINANCIAL INCLUSION
-
Jun 29, 2018IIM-BStrategic Management,Other...1271 Pdf : 17 page(s)
Abstract
Grameen Koota (GK) is a micro finance institution (MFI) that of...
Ranbaxy Laboratories Limited: Changing Aspirations
-
Dec 30, 2016IIM-BStrategic Management,Other...1270 Pdf : 25 page(s)
Abstract
This case captures the roller-coaster ride of India’s fir...
DDB MUDRA GROUP: TRANSFORMATIVE GROWTH
-
Jun 10, 2016IIM-BStrategic Management,Advertising an...1269 Pdf : 25 page(s)
Abstract
The case traces the evolution of the adv...
DDB MUDRA GROUP: TRANSFORMATIVE GROWTH
-
Jun 10, 2016IIM-BStrategic Management,Advertising an...1268 Pdf : 25 page(s)
Abstract
The case traces the evolution of the adv...
Dynamic Technologies (India) Limited: Strategic Integration into the Aviation and Aerospace Global Supply Chain
-
Jun 23, 2017IIM-BOperations Management...1267 Pdf : 10 page(s)
Abstract
Dynamic Technologies (DT) is a India-based aerospace manufacturing co...
COMBATING THE YOGA GURU: DABUR’S DILEMMA
-
Sep 29, 2017IIM-BStrategic Management...1266 Pdf : 25 page(s)
Abstract
The case intends to introduce the reader...
Analytics Empowering Agriculture – Jayalaxmi Agro Tech
-
Dec 28, 2018IIM-BMarketing Management...1265 Pdf : 11 page(s)
Abstract
Jayalaxmi Agrotech (JAT) is a company based out of a smal...
GoCoop Social Marketplace
-
Jun 22, 2017IIM-BEntrepreneurship & Startups / Innov...1264 Pdf : 23 page(s)
Abstract
GoCoop is a four-year old start-up that is creating an internat...
EdGE Networks: Making HR Intelligent
-
Dec 30, 2016