Call for Case Study & Teaching Note
Case Study

VINYAS: TO BE A CONTRACT MANUFACTURER OR SELL THROUGH OWN CHANNEL?

Jain Tarun ,Hazra Jishnu
Revenue sharing contract (4752), Sourcing (2302), Supply chain management (6827), Operations management (1590) , Uncertainty (9175),Wholesale price contract (11496)

Free

Download

Abstract 

This case describes the sourcing challenge faced by a firm which is involved in contract manufacturing of a device. The company must decide whether to continue as a contract manufacturer where they are engaged in a wholesale price contract, or they should get into the development of their channel by engaging with the design firm through a revenue sharing contract.

Learning Objective 

The case provides a basic understanding to the students on two supply chain contracts namely: wholesale price contract and revenue sharing contract. The case teaches students about how different contracting structures mitigate risk and can be attractive for both the players in the supply chain.

  • Pub Date:
    29 Jun 2018
  • Source:
    IIM-B
  • Discipline:
    Operations Management,Supply Chain Management
  • Product#:
    1296
  • Keywords:
    Revenue sharing contract (4752), Sourcing (2302), Supply chain management (6827), Operations management (1590) , Uncertainty (9175),Wholesale price contract (11496)
  • Length:
    Pdf : 6 page(s) ,

Related Items

x