3rd AIMA-ICRC Case Writing Competition & Conference, 2023       
ICRC

about ICRC

The AIMA case research centre is established after a lot of discussion, deliberation and research. The purpose of setting up of India case research centre at AIMA is primarily to focus on developing and publishing Industry based India-focused research cases.

There are two major users of the management cases. While B-schools faculties are looking for relevant and high-quality cases, which meet the curriculum requirement and learning outcomes. The Industry being another major user of the case studies in their orientation programmes

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New Arrival

Financial Management

UNVEILING A NEW BUSINESS MODEL OF C...

Indian Energy Exchange Limited (IEX...

Marketing Management

UNVEILING A NEW BUSINESS MODEL OF C...

FOUNDING FATHER VS TOP BRASS...

Human Resource Management

Indian Energy Exchange Limited (IEX...

Formulating Marketing Plan at Jayan...

Marketing Management

FOUNDING FATHER VS TOP BRASS...

ERP IMPLEMENTATION AT AN SME: THE C...

Information Technology

Formulating Marketing Plan at Jayan...

Free Cases

Strategic Management

Leading Infinity Foundation...

STEREOTYPING STRATEGIES AND THE DEB...

Strategic Management

Leading Infinity Foundation...

QUALITY MANAGEMENT: TYRAXTYRES...

Strategic Management

STEREOTYPING STRATEGIES AND THE DEB...

Zandu Pharmaceutical Works: The Tak...

Strategic Management

QUALITY MANAGEMENT: TYRAXTYRES...

Ketan Logistics—Charting the Next...

Entrepreneurship & Startups / Innovations

Zandu Pharmaceutical Works: The Tak...

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