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Case Study

ASHOK LEYLAND: SHATTERED DREAMS — TRANSFORMATION FOR SURVIVAL (COMBINED VERSION)

Kannan Srikanth, Geetika Shah
Strategy, Growth, Turnaround strategies , Vision, Implementing strategy, Execution

Abstract

Case A & B have also been made available in a combined version. 

Learning Objectives

1. To examine the challenges in managing an aggressive vision for growth. 2. To illustrate how a firm’s performance and survival is impacted in a recessionary environment with declining industry factors.
3. To evaluate business turnaround and recovery strategies available to firms operating in challenging economic conditions.
4. To discuss the challenges in implementing and adjusting to tough strategies that would eventually take the firm on a path of recovery.

  • Pub Date:
    25 Jul 2018
  • Source:
    ISB
  • Discipline:
    Strategic Management
  • Product#:
    1406
  • Keywords:
    Strategy, Growth, Turnaround strategies , Vision, Implementing strategy, Execution
  • Length:
    Pdf : 22 page(s) ,

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