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Wheels of Change

Dr Shashank Shah, Tata Group, The article is published in Indian Management Journal , Issue 05, Volume 60, May 2021
TVS Motor Company, Sustainable practices, Greenhouse Gas emissions, Electric vehicles, Waste management, R&D investment, Environmental stewardship, Recyclability, Renewable energy, Green technology

This case study delves into the sustainable practices and innovations undertaken by TVS Motor Company, a leading two-wheeler manufacturer in India. Over the past decade, TVS has significantly reduced its Greenhouse Gas (GHG) emissions intensity by 68%, quadrupled its R&D spending, and focused on environmentally friendly production processes. The company has made strides in electric vehicle development, waste management, and the reduction of non-degradable waste. By prioritizing long-term sustainability over short-term gains, TVS has set a benchmark in the industry for integrating green practices into its core business strategy. The study highlights TVS's initiatives in reducing hazardous chemicals, enhancing recyclability, and optimizing energy use, showcasing the company's commitment to environmental stewardship and innovation:

1. Learn about the emerging best practices in manufacturing.
2. Understand the international scenario regarding CO2 emissions.
3. Research, innovation, and strategy in the launch of Electric scooter by TVS.
4. Understand how companies are preparing for the SDG goal of 2023.
5. Explore the company's commitment to environmental stewardship and innovation.

  • Pub Date:
    31 May 2024
  • Source:
    ICRC
  • Discipline:
    Customer Relationship Management
  • Product#:
    2962
  • Keywords:
    TVS Motor Company, Sustainable practices, Greenhouse Gas emissions, Electric vehicles, Waste management, R&D investment, Environmental stewardship, Recyclability, Renewable energy, Green technology
  • Length:
    Pdf : 7 page(s) ,

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